{"title":"Magic Color Lip","description":"","products":[{"product_id":"magic-color-rose-pink-lip-balm","title":"Magic Color Rose Pink Lip Balm","description":"\u003ch3\u003eFind Your Perfect Shade of Rose Pink\u003c\/h3\u003e\n\u003cp\u003eMeet the lip balm that’s as unique as you are. Our Rose Pink color-changing formula starts off clear, but reacts with your lips’ natural pH to bloom into a custom pink shade that is uniquely yours. Want to take your look to the next level? Layer this Rose Pink shade with our other varieties to mix and match, creating a custom color blend that is exclusive to you!\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eYour Custom Color:\u003c\/strong\u003e Reacts to your body’s unique chemistry for a one-of-a-kind, rosy glow.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMix, Match \u0026amp; Layer:\u003c\/strong\u003e Use it solo for a soft tint, or layer it with our other shades to create a color combination that no one else has.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAll-Day Hydration:\u003c\/strong\u003e Packed with natural emollients and oils for up to 10 hours of smooth, nourishing moisture.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSupercharged Protection:\u003c\/strong\u003e Loaded with antioxidants to keep your lips soft and shielded from the elements.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePure \u0026amp; Kind:\u003c\/strong\u003e Formulated without parabens, phthalates, sulfates, or preservatives. Always cruelty-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWhether you're keeping it casual or dressing it up, this is the hydration your lips have been craving with a little extra personality. Swipe it on, watch the color shift, and enjoy a formula that feels as good as it looks.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\u003csmall\u003eMacadamia Ternifolia Seed Oil, Beeswax, Limnanthes Alba (Meadowfoam) Seed Oil, Synthetic Candelilla Wax, Microcrystalline Wax, Argania Spinosa Kernel Oil, Butyrospermum Parkii (Shea) Butter, Copernicia Cerifera (Carnauba) Wax, Aloe Barbadensis Leaf Extract, BHT, Caprylic\/Capric Triglyceride, Cocos Nucifera (Coconut) Oil, Commiphora Mukul Resin Extract, Mineral Oil, Phytosteryl\/Octyldodecyl Lauroyl Glutamate, Tocopheryl Acetate (Vitamin E), Red 27 (CI 45410).\u003c\/small\u003e\u003c\/p\u003e","brand":"Softlips Lip Balm","offers":[{"title":"Single","offer_id":45282034647247,"sku":null,"price":6.0,"currency_code":"USD","in_stock":true},{"title":"3 Pack","offer_id":45282034680015,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4893\/4351\/files\/00310742019612_Softlips-MagicColor_Main_v1.jpg?v=1777400854"},{"product_id":"magic-color-crystal-pink-lip-balm","title":"Magic Color Crystal Pink Lip Balm","description":"\u003ch3\u003eFind Your Perfect Shade of Crystal Pink\u003c\/h3\u003e\n\u003cp\u003eClear, calm, and completely yours. Our Crystal Pink formula starts with a transparent finish that reacts to your lips’ moisture and pH, revealing a delicate, ethereal pink glow. It’s the perfect base for your collection—wear it solo for a clean, natural look, or layer it over other shades to add a soft, crystalline dimension that is exclusive to you.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustom Crystalline Glow:\u003c\/strong\u003e Adapts to your unique chemistry for a light, radiant pink tint.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLayering Essential:\u003c\/strong\u003e Works beautifully as a topper to customize and soften your favorite shades.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-Day Hydration:\u003c\/strong\u003e A blend of natural emollients provides up to 10 hours of soothing, long-lasting moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSupercharged Care:\u003c\/strong\u003e Infused with antioxidants to keep lips soft and protected from environmental stressors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure \u0026amp; Kind:\u003c\/strong\u003e Free from parabens, phthalates, sulfates, and preservatives. Always cruelty-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you’re heading to the office or out for the weekend, this is the hydration you need with the gentle, custom color you want. Swipe it on, watch it transform, and embrace a look that feels naturally yours.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\u003csmall\u003eCaprylic\/capric triglyceride, bis-diglyceryl polyacyladipate-2, hydrogenated castor oil dimer dilinoleate, limnanthes alba (meadowfoam) seed oil, diisostearyl malate, ozokerite, camellia japonica seed oil, polyethylene, synthetic candelilla wax, cera alba [beeswax], aloe barbadensis leaf extract, argania spinosa kernel oil, BHT, butyrospermum parkii (shea) butter, citric acid, cocos nucifera (coconut) oil, commiphora mukul resin extract, ethylhexyl methoxycinnamate, flavor, honey extract, macadamia ternifolia seed oil, oak root extract, phytosteryl\/octyldodecyl lauroyl glutamate, quercus suber bark extract, TBHQ, tocopheryl acetate [vitamin E], orange 5 (CI 45370), red 6 (CI 15850), red 22 (CI 45380), titanium dioxide (CI 77891)\u003c\/small\u003e\u003c\/p\u003e","brand":"Softlips Lip Balm","offers":[{"title":"Single","offer_id":45282039005391,"sku":null,"price":6.0,"currency_code":"USD","in_stock":true},{"title":"3 Pack","offer_id":45282039038159,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4893\/4351\/files\/00310742019766_Softlips-MagicColor_CP_Main_v1.jpg?v=1777401386"},{"product_id":"magic-color-coral-blush-lip-balm","title":"Magic Color Coral Blush Lip Balm","description":"\u003ch3\u003eFind Your Perfect Shade of Coral Blush\u003c\/h3\u003e\n\u003cp\u003eWarm up your natural look with a touch of sunshine. Our Coral Blush formula transforms on contact, combining with your lips’ pH to reveal a custom, sun-kissed coral glow. It’s the perfect way to bring life to your lips, and because it’s fully layerable, you can combine it with other shades to create a warm, exclusive color blend that you won't find anywhere else.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSun-Kissed Custom Color:\u003c\/strong\u003e Responds to your unique pH for a warm, vibrant coral finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLayerable Warmth:\u003c\/strong\u003e Layer it solo for a healthy flush, or mix with other colors to create a bespoke, warm-toned look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-Day Hydration:\u003c\/strong\u003e Packed with nourishing oils for 10 hours of long-lasting, lip-loving hydration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSupercharged Care:\u003c\/strong\u003e Antioxidant-rich formula helps repair and protect against the elements.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure \u0026amp; Kind:\u003c\/strong\u003e Free from parabens, phthalates, sulfates, and preservatives. Always cruelty-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEnjoy a silky-smooth texture that glides on effortlessly. This is more than just a balm—it’s your personalized pop of color designed to keep your lips feeling nourished, protected, and perfectly you.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\u003csmall\u003eCaprylic\/capric triglyceride, bis-diglyceryl polyacyladipate-2, hydrogenated castor oil dimer dilinoleate, diisostearyl malate, limnanthes alba (meadowfoam) seed oil, ozokerite, camellia japonica seed oil, polyethylene, synthetic candelilla wax, cera alba [beeswax], aloe barbadensis leaf extract, argania spinosa kernel oil, BHT, butyrospermum parkii (shea) butter, citric acid, cocos nucifera (coconut) oil, commiphora mukul resin extract, ethylhexyl methoxycinnamate, flavor, honey extract, macadamia ternifolia seed oil, oak root extract, phytosteryl\/octyldodecyl lauroyl glutamate, quercus suber bark extract, TBHQ, tocopheryl acetate [vitamin E], orange 5 (CI 45370), red 6 (CI 15850), titanium dioxide (CI 77891), yellow 6 (CI 15985)\u003c\/small\u003e\u003c\/p\u003e","brand":"Softlips Lip Balm","offers":[{"title":"Single","offer_id":45282039201999,"sku":null,"price":6.0,"currency_code":"USD","in_stock":true},{"title":"3 Pack","offer_id":45282039234767,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4893\/4351\/files\/00310742019889_Softlips-MagicColor_CB_Main_v1.jpg?v=1777401965"},{"product_id":"magic-color-glam-pink-lip-balm","title":"Magic Color Glam Pink Lip Balm","description":"\u003ch3\u003eFind Your Perfect Shade of Glamorous Pink\u003c\/h3\u003e\n\u003cp\u003eTurn up the volume on your natural glow. Our Glamorous Pink formula is designed for those who want a bit more personality in their pout, reacting to your lips’ chemistry to create a rich, custom pink that is uniquely yours. Mix it with our other varieties to create a bold, exclusive color profile that’s all your own.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBold Custom Color:\u003c\/strong\u003e Reacts to your pH for a deeper, more vibrant pink hue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix \u0026amp; Match:\u003c\/strong\u003e Layer to build intensity or combine with other shades for a truly exclusive look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-Day Hydration:\u003c\/strong\u003e A high-performance blend for 10 hours of smooth, nourishing moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSupercharged Care:\u003c\/strong\u003e Packed with antioxidants to soften and shield lips from environmental damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure \u0026amp; Kind:\u003c\/strong\u003e Free from parabens, phthalates, sulfates, and preservatives. Always cruelty-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eExperience a luxurious, silky-smooth texture that makes every application feel like a treat. Swipe it on, watch it bloom into your perfect shade, and step out with a look that’s as glamorous as you are.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\u003csmall\u003eSqualane, olea europaea (olive) fruit oil, ozokerite, caprylic\/capric triglyceride, limnanthes alba (meadowfoam) seed oil, microcrystalline wax, butyrospermum parkii (shea) butter, aloe barbadensis leaf extract, beeswax, butyl methoxydibenzoylmethane, calcium sodium borosilicate, cocos nucifera (coconut) oil, commiphora mukul resin extract, diisostearyl malate, ethylhexyl methoxycinnamate, ethylhexyl salicylate, helianthus annuus (sunflower) seed oil, honey extract, kaolin, macadamia ternifolia seed oil, menthol, silica, succinic acid, TBHQ, tin oxide, tocopherol [vitamin E], red 27 (CI 45410), titanium dioxide (CI 77891), ultramarines (CI 77007)\u003c\/small\u003e\u003c\/p\u003e","brand":"Softlips Lip Balm","offers":[{"title":"Single","offer_id":45282040447183,"sku":null,"price":6.0,"currency_code":"USD","in_stock":true},{"title":"3 Pack","offer_id":45282040479951,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4893\/4351\/files\/00310740161922_Softlips-MagicColor_GlamPink_Main_v1.jpg?v=1777400135"},{"product_id":"magic-color-lip-full-collection-4-pack","title":"Magic Color Lip - Full Collection 4 Pack","description":"\u003ch3\u003eFind Your Perfect Shade of You (Magic Color Lip 4-Pack)\u003c\/h3\u003e\n\u003cp\u003eCan’t decide on just one? Get them all. Our Magic Color 4-Pack brings together the entire collection—Rose Pink, Crystal Pink, Glamorous Pink, and Coral Blush—so you can curate a custom color wardrobe that is exclusively yours. Each balm starts clear and reacts to your lips’ unique moisture and pH, but the real magic happens when you layer them. 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Always cruelty-free and never tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you’re in the mood for a subtle hint of color or a vibrant, personalized look, this set gives you the power to transform your lips every single day. Experience a silky-smooth texture that glides on effortlessly and feels as good as it looks.\u003c\/p\u003e","brand":"Softlips Lip Balm","offers":[{"title":"Default Title","offer_id":45282293612751,"sku":null,"price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4893\/4351\/files\/Softlips_Magic_Color_Lip_Combo_4_Pack.png?v=1782313209"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4893\/4351\/collections\/Softlips_Magic_Color_Lip_Combo_4_Pack.png?v=1782313587","url":"https:\/\/softlips.com\/collections\/magic-color-lip.oembed","provider":"Softlips Lip Balm","version":"1.0","type":"link"}