1. ELIGIBILITY: The Softlips® Marshmallow Ghost Sweepstakes (“Sweepstakes”) is only open to legal residents of the 50 United States and the District of Columbia (excluding Puerto Rico), age 13 or older at the time of entry. Void in Puerto Rico and where prohibited by law. Employees and members of their immediate families and households of The Mentholatum Company (“Sponsor”), its subsidiaries, affiliated companies, advertising and promotion agencies, electronic media firm, and anyone involved in the production, development or handling of this Sweepstakes are not eligible. All federal, state, and local laws and regulations apply. This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with, Facebook.
2. TIMING: The Sweepstakes begins at 1:00 pm on September 24, 2012 and ends at 4:00 pm on September 26, 2012 (“Sweepstakes Period”). All times are Eastern Time or “ET.” Limit of one (1) entry per household. Entries generated by script, macro or other automated or mechanical means will be void.
3. HOW TO ENTER: You can only enter the Sweepstakes through the www.facebook.com/softlips (“Sweepstakes Website”) Sweepstakes application on the Facebook Platform or through www.softlipsgiveaway.com for mobile phone access to the same Sweepstakes application. If you choose to access the Sweepstakes Website via phone, you may be charged according to your carrier’s standard data rates and entrants should contact their carriers for pricing details. If you access the Sweepstakes Website via phone, you will not receive a message response, only a link to the Sweepstakes Website. Check your owner’s manual for specific instructions. Phone access may not be available through all wireless carriers. Complete and submit the required information as instructed. You must be a member of Facebook in order to participate. There is no fee to become a member of Facebook. You are giving your information to Sponsor and not to Facebook.
4. ONE HUNDRED (100) PRIZES and Approximate Retail Value (or “ARV”): a Softlips® Marshmallow Ghost/Vanilla 2-pack ($2.99 ARV each). Total ARV of prizes: $299.00. Any expenses not mentioned are the winner’s responsibility. Taxes are the winner’s responsibility. Prize is not transferable or redeemable for cash. No substitution for prizes except as may be necessary due to unavailability, in which case a prize of equal or greater value will be awarded at the Sponsor’s sole discretion. Odds of winning depend upon the number of entries received.
5. WINNERS will be selected on or about September 28, 2012 in a random drawing. Limit of one (1) prize per household. Winners will be notified via e-mail that they have won and that their prize will be mailed to the address provided upon entry. Any prize notification or prize returned as undeliverable will be awarded to an alternate winner.
6. GENERAL TERMS: Sweepstakes entrants agree to be bound by these Official Rules. Prize acceptance constitutes permission (except where prohibited) to use winner’s name and likeness for publicity purposes without additional compensation. Participants, by participating in this Sweepstakes, hereby waive and release, and agree to hold harmless the Sponsor, its subsidiaries, affiliates, advertising and promotion agencies, Facebook, and all of their respective officers, directors, employees, representatives and agents, from and against, any and all rights, claims and causes of action whatsoever that they may have, or which may arise, against any of them for any liability for any matter, cause of thing whatsoever, including but not limited to any injury, loss, damage, whether direct, compensatory, incidental or consequential, to person, including death and property, arising in whole or in part, directly or indirectly, from their acceptance, possession, use or misuse of, or inability to use a prize in the Sweepstakes, or their participation in the Sweepstakes, or their participation in any Sweepstakes or prize related activity. Sponsor and its agents are not responsible for lost, late, misdirected, damaged, incomplete or illegible entries or Internet technical, hardware, software, telephone, or transmission failures of any kind, which may limit a person’s ability to enter the Sweepstakes. Sponsor and its agents are not responsible for any injury or damage to Sweepstakes entrants’ or any other person’s computer related to or resulting from entering or downloading any materials in the Sweepstakes. Sponsor reserves the right to cancel or suspend advertising the Sweepstakes on the Internet should a computer virus, unauthorized intervention or other cause corrupt the integrity or proper conduct of the Sweepstakes. Sponsor reserves the right to disqualify any Sweepstakes entrant found to be disrupting the operation of the Sweepstakes or its web site. If the integrity of the Internet portion of the Sweepstakes is compromised in any manner, Sponsor reserves the right to modify Sweepstakes and randomly select a winner from valid entries received that are unaffected by the problem. In the event of a dispute as to the identity of any online Sweepstakes entrant, Sweepstakes entrant will be deemed the individual named on the online entry. All submissions become property of the Sponsor and will not be returned. All issues and questions concerning these Official Rules, or the rights and obligations of the Sweepstakes entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of New York, without giving effect to any choice of law or conflict of law rules (whether of New York or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than New York.
7. WINNERS LIST: For a winners list, visit www.facebook.com/softlips where a list of winners (last name, city and state) will be posted through October 31, 2012.
8. SPONSOR: The Mentholatum Company, 707 Sterling Drive, Orchard Park, NY 14127.